Use este identificador para citar ou linkar para este item: https://hdl.handle.net/20.500.12394/11331
Título: Influence of the key account manager in the provisioning management: Evidence from staple companies during the events of COVID-19
Autor(es): Albengrin Mendoza, Cynthia Paola
Gomez Rojas, Gabriela Briggite
metadata.dc.contributor.advisor: Vicente Ramos, Wagner Enoc
Palavras-chave: Infecciones por Coronavirus
Administración financiera
Control de inventarios
Editor: Universidad Continental
Data do documento: 2022
metadata.dc.date.available: 8-Jun-2022
Citação: Albengrin, C. y Gomez, G. (2022). Influence of the key account manager in the provisioning management: Evidence from staple companies during the events of COVID-19. Tesis para optar el título profesional de Licenciada en Administración y Negocios Internacionales, Escuela Académico Profesional de Administración y Negocios Internacionales, Universidad Continental, Huancayo, Perú.
metadata.dc.identifier.doi: https://doi.org/10.5267/j.ac.2021.7.006
Resumo: The purpose of this research was to evaluate the degree of influence exercised by the Key Account Manager in the provisioning management in the main companies called Staple in Peru, during the events of COVID-19. The research was of type quantitative, cross-sectional and temporal, with a non-experimental design, using a multiple linear regression model and correlation analysis to determine the impact that exists between the variables. The data belongs to the Industrias San Miguel company, distributed in a weekly period from June 2019 to March 2021, which gives 88 observations. The results allow us to conclude that the Key Account Manager is an important manager of the supply of goods during the crisis caused by COVID- 19 in staple companies.
metadata.dc.relation: https://growingscience.com/beta/ac/5084-influence-of-the-key-account-manager-in-the-provisioning-management-evidence-from-staple-companies-during-the-events-of-covid-19.html
Extension: p. 161–170
metadata.dc.rights.accessRights: Acceso abierto
metadata.dc.source: Universidad Continental
Repositorio Institucional - Continental
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